Chief Marketing and Growth Officer with strong expertise in online gaming and international digital marketing. Over 13 years of combined experience in people management, business development, international growth, media buying, customer service and project management. Extensive media & technology experience with digital marketing businesses since 2007. Trilingual executing in Australia, Europe and the United States. Self-motivated, independent thinker, proven track record of success. Results driven and executor oriented with a consultative approach, I thrive in a fast paced and agile company.
MISSIONS -Work with cross functional teams on the implementation of highly scalable pretargeting display campaigns -Manage Advertiser / Publisher Technical setup (integration, debug, optimization) -Generate campaign analysis and reporting to increase performances aligned with predefined business objectives
RESULTS -Sucessfully launching pretargeting campaigns for Wallmart and Timberland -Creating new audience segments improving pretargeting performance by up to 20%