Digital growth leader with 15+ years of experience scaling user acquisition and performance marketing across global markets. Proven track record in e-commerce, gaming, and mobile app growth, leading cross-functional teams to drive measurable business impact. Skilled in full-funnel strategy, creative testing, paid media execution, and analytics. Passionate about innovation and a daily user of AI tools to optimize workflows, insights, and campaign performance. Agile, data-driven, and results-oriented — thriving in fast-paced, collaborative environments.
-Reporting to Head of Online World -Mission was to lead the project and procedures ready to get Swiss licensing for website gamrfirst.ch. Gamfirst.com went live went live January 2021
